Establish a Trusted Brand
Connect with your customers by collecting reviews
Invite customers to write a review
Simple review forms make it easy to review products and services
Reviews are instantly published and syndicated online
Use our Kickstart invitations to invite past customers to leave a review. It's a great way to get an immediate review boost and requires no technical knowledge.
Set up your Trustpilot account so that it automatically sends a review invitation to a customer after they make a purchase.
Set up automatic invitations now
Embedded review form
Collect Trustpilot reviews directly on your website.
Magento, WooCommerce, Shopify, and BigCommerce users can collect both merchant and product reviews with just a few clicks.
Merge the review invite and response process into your CRM or email client to add the security and customization options of your current system.
Business Generated Links
Use military grade, 256-bit AES encryption to send Trustpilot review invitations without sharing personally identifiable customer information with Trustpilot.
Optimized review invitations
Our optimized template ensures maximum review collection, and can be sent from either Trustpilot.com or your own domain. Our invitation email templates can also be customized to stay in line with your style.
Don't have time to follow up on review requests? Use automatic review reminder emails - they collect an average of 35% more reviews for businesses.
Track your collection rates, source, and change in TrustScore with built in analytics.
Build trust on a platform for both businesses and customers
Trustpilot company profile
1. When people search for your brand, what do they find?
2. Trustpilot company profiles rank highly and stand out in organic search, highlighting your reputation to potential customers.
3. Clicking on the profile shows all your reviews and responses, links back to your homepage, and builds trust with potential customers.
Create your company profile now
Showcase your reputation where it matters
The Trustpilot Facebook app automatically shares reviews on your company’s Facebook page. Share your reviews further with one-click sharing on Facebook, Twitter, and Google+ timelines.
Track where reviews came from, collection rates, and change in TrustScore with our easy to understand dashboard analytics. Trustpilot also uses Google search statistics to show traffic, impressions and exactly how people find your Trustpilot company profile in Google searches.
Drive more traffic at a lower cost
Google Seller Ratings
Seller ratings help you earn more qualified leads and improve your ad performance. Adding gold stars to your AdWords increases click-through rates which can improve quality score and decrease cost-per-click.
Help shoppers to choose your company at the point of purchase when browsing items through Google Shopping.
Increase conversions and sales
A TrustBox is the best way to showcase your Trustpilot reviews and rating on your website. They’ve been proven to increase basket size, reduce cart abandonment, and boost conversion rates up to 58%. You can pick from any of our 25 pre-made designs or you can build your own with our Public API.TrustBoxes are displayed by pasting code snippets into your website HTML.
Get a personalized tour of our TrustBoxes now
Maximize your marketing investment with a built in split testing tool. Learn which TrustBox design and placement on your site performs the best.
Use the Trustpilot logo, stars and icons to showcase your TrustScore and boost your credibility on billboards, banners, TV adverts, apps, videos and more.
Improve your visibility in organic search
Earn Rich Snippet stars
Enable Google’s Rich Snippet stars with a simple cut and paste of code. In 5 minutes you can boost your site's visibility in organic search without needing a developer or SEO agency.
Product Reviews and the SEO TrustBox
More searches land on your site with Trustpilot Product Reviews. Customers generate fresh, relevant content for your site, opening your business up to thousands of new keywords to increase traffic.
Enrich Customer Experience
Strengthen relationships with your customers
Get instant notifications whenever a customer leaves a review, allowing you to resolve issues quickly if needed.
Multiple user access
Improve customer service and awareness across your whole team by giving multiple people access to your Trustpilot account.
Learn from your customer feedback
Save time and resources by adding a Trustpilot channel to Zendesk, allowing your customer service team to respond to reviews from within their helpdesk system.
Create employee KPIs and customer segments by downloading your review data into your preferred spreadsheet application.